Lingerie is the collective term for a range of fashionable and alluring undergarments that are worn by women, and have been in existence for many centuries now. The word Lingerie is directly taken from the French language and has since become widely popular. Since they are the basic level undergarments, lightweight fabrics like Satin and Silk are usually used to manufacture them and today they are considered as wardrobe essential for women for all ages. India has been no stranger to the term and online lingerie shopping in India has become extremely popular, on the back of high demand. If you have been looking to buy Lingerie for yourself or your partner we have come up with a guide on the 7 leading lingerie brands, that you must look out for:
1. Clovia: Clovia is a leading manufacturer of Lingerie, shapewear and swimwear for women. The company started operations in 2013 and has quickly gone on to become one of the leading brands for women’s wear in India and Asia. Clovia’s range of unique and quirky designs have won it appreciation of women from all sections of society. Another big pull of this label is their pricing, which is very light on the pocket.
2. Aruba: Aruba has quickly become a favorite with women for their cost effective lingerie. The founders started the company realizing that women in the
Indian market were not exposed to fashionable lingerie and only a limited stock was available to them in brick and mortar stores. If you are looking for trendy designs and lingerie shopping which is light on your wallet, look no further.
3. Jockey: Jockey is an international manufacturer of underwear, sportswear and sleepwear that has made huge inroads in the Indian market. The company is
renowned in India for using top quality fabrics in their designs and for easy availability throughout the country. Apart from lingerie, you can also check out their trendy sportswear.
4. Sonari: The brand needs no introduction in India and ever since its inception in the 1970’s, when it was one of the first lingerie brands in the country, Sonari has witnessed astronomical growth in both economic and popularity terms. Sonari is trusted by millions of Indian women and has the advantage of being one of the oldest known labels in the business.
5. Ed Hardy: Named after its founder and world famous tattoo artist Don Ed Hardy, the brand has ventured into lingerie while maintaining its unique style and designs which are a feature of all their products. If you are bored of plain and simple designs then you would surely find something for yourself from Ed Hardy lingerie collections.
6. Amante: Amante needs no introduction in Asia, where it has managed to build a solid brand reputation in an emerging market. Amante is one brand you should definitely check out for affordable and stylish lingerie. They are most famous for their fabrics and comfortable fits.
7. Triumph: Triumph is one of the oldest specialized lingerie manufacturers with still millions of patrons who swear by the time tested brand. Triumph lingerie can easily be found across leading ladies lingerie shops online.
We have told you briefly about the top 7 lingerie brands that you must definitely check out for a great shopping experience. We hope this article has been informative for you! Happy shopping!